CRO diagnosis
Last updated 2026-06-15
Definition
CRO diagnosis reads the conversion funnel Quri already holds and finds where it leaks. It checks each step against researched benchmarks — checkout abandonment, the MQL-to-SQL handoff, per-step floors — and flags the ones falling short. For every issue you get a plain finding and a short playbook of what to try first, not generic advice.
How to do this in Quri
- Connect a funnel source (PostHog or GA4) or let Atlas build the journey so Quri has the steps.
- Ask Quri to diagnose conversion, or run the diagnose_conversion tool in chat.
- Read each finding — the leaking step, how far below benchmark it sits, and how severe it is.
- Work the paired playbook actions top-down; the highest-leverage fix is listed first.
Frequently asked
- Does this write landing page copy for me?
- No. CRO diagnosis tells you which step is leaking and what to try. Writing the page, ad, or email is a separate job Quri leaves to you.
- Where do the benchmarks come from?
- They are researched B2B-SaaS and ecommerce figures — visitor-to-trial, trial-to-paid, the MQL-to-SQL handoff, and the roughly 70% cart-abandonment average — baked into tested functions, not guessed at call time.
- What is the most common bottleneck it catches?
- The MQL-to-SQL handoff. It is where most B2B funnels lose the most, so Quri flags it as its own finding when conversion there drops below benchmark.