Product knowledge graph
Last updated 2026-06-14
Definition
The product knowledge graph is the structured set of facts Quri holds about your product — what it is, who it serves, its features and pricing signals — connected so Quri can reason over them. It is built from your scraped pages and inferred by a language model, with low-confidence or hallucinated links dropped so the graph stays grounded.
How to do this in Quri
- Capture your context with a scan at /app/audit so Quri has pages to read.
- Quri extracts your product facts and links them into the knowledge graph.
- Inspect the graph to see the facts Quri holds and how they connect.
- Correct any fact that is wrong so chat and audits reason over an accurate picture.
Frequently asked
- Is the graph only whatever the model made up?
- No. It is grounded in your scraped pages. The model infers structure, but links it is not confident about — or that contradict your pages — are dropped rather than kept.
- What is the knowledge graph used for?
- It grounds Quri. Chat reads it to answer about your product, audits compare against it, and ad decisions like a budget floor use it instead of a blind default.