SES feedback suppression
Last updated 2026-06-14
Definition
SES feedback suppression keeps your email reputation healthy by listening to what the mail provider reports back. When an address hard-bounces or marks a message as spam, Quri stops sending to it. Continuing to email dead or hostile addresses drags down deliverability for everyone, so suppression protects the inbox placement of the people who do want your alerts.
How to do this in Quri
- Send email through Quri with a verified sender identity in place.
- Let the mail provider report bounces and complaints back to Quri.
- Quri suppresses the flagged addresses so future sends skip them.
- Review suppressed addresses if you need to understand why one stopped receiving.
Frequently asked
- Why stop emailing a bounced address?
- Repeatedly hitting dead or complaining addresses tells mail providers you send carelessly, which hurts inbox placement for everyone. Suppressing them protects delivery to the people who actually want your alerts.
- Does suppression apply to alerts too?
- Yes. If an address bounces or complains, Quri stops sending it any email — alerts included — until the underlying delivery problem is resolved.