Quri for paid-ads teams
Last updated 2026-06-14
The short version
A paid-ads team watches spend and returns across Meta and Google all day. Quri rolls both platforms into one read, scores your creatives, alerts on spend anomalies, and proposes budget moves you confirm. It is the watch-and-suggest layer on top of the ad managers you already work in every day.
What slows paid-ads teams down
- You toggle between Meta and Google and re-do the same maths to compare them.
- A campaign can quietly burn budget for hours before anyone catches it.
- You know which creatives are tired, but proving it means digging through reports.
How Quri helps
See Meta and Google in one set of columns, not two report formats.
Learn more: Multi-platform unified ads view →Score every live creative so you cut the tired ones and back the winners.
Learn more: Ad creative scoring →Get alerted the moment spend or returns break from the account baseline.
Learn more: Ad spend anomaly alerts →Apply budget shifts through a prepare-then-confirm guard that logs every change.
Learn more: Guarded budget writes →
Frequently asked
- Will Quri change my budgets on its own?
- No. Budget and pause changes are prepare-then-confirm: Quri drafts the move, shows it to you, and only runs it after you approve, then logs it. Nothing moves your money silently.
- Does it cover both Meta and Google?
- Yes. Quri normalises both onto the same columns — spend, ROAS, CPA, CTR — so you compare platforms apples to apples instead of reconciling two different report layouts by hand.