Quri for performance marketers
Last updated 2026-06-15
The short version
A performance marketer lives in return on ad spend and creative fatigue across Meta and Google. Quri rolls both platforms into one read, scores every live creative, alerts on spend anomalies, and proposes budget moves you confirm — so you cut tired ads and reallocate budget on evidence instead of digging through two report formats by hand.
What slows performance marketers down
- You re-do the same maths to compare Meta and Google because the reports differ.
- Proving a creative is tired means digging through reports nobody has time for.
- A campaign can burn budget for hours before someone catches the anomaly.
How Quri helps
See Meta and Google in one set of columns, not two report formats.
Learn more: Multi-platform unified ads view →Score every live creative so you cut the tired ones with evidence.
Learn more: Ad creative scoring →Get a clear read on which creatives have fatigued and why.
Learn more: Ad fatigue diagnosis →Apply budget shifts through a prepare-then-confirm guard that logs each change.
Learn more: Guarded budget writes →
Frequently asked
- Does Quri cover both Meta and Google in one view?
- Yes. Quri normalises both onto the same columns — spend, ROAS, CPA, CTR — so you compare platforms apples to apples instead of reconciling two different report layouts every time you want one number.
- Will Quri change my budgets on its own?
- No. Budget moves are prepare-then-confirm: Quri drafts the change, shows it to you, and only runs it after you approve, then logs it. Nothing shifts your money silently.